codex

A fully headless CMS built for publishers with a focus on rapid content creation and simplified publisher workflows.

my role

UX/UI Designer

Tools

Figma & Miro

Project type

SaaS

client

Gjirafa, inc.

Year

2023 - 2024

live preview

Soon

Codex was one of the most important and largest products within the company. As a full-time employee at Gjirafa Inc., my role was Lead Product Designer, where I was responsible for driving the company’s vision and ensuring alignment with the client’s requirements and company goals.

project goals

Improve workflow

Because Dev and Design team were not synchronized, the overall design was outdated and not consistent.

Ensure design consistency

Lacking of design consistency and overall brand identity across all of our products.

Improve UX and user satisfaction

Given that the design was outdated, user satisfaction did not fully meet their needs. The goal was to create a more user-centric design.

Improve UI based on a new DS

One of the key factors that affected the overall look and feel was the lack of design consistency. To address this, we developed a new multi-branded design system.

Workflow

Improved workflow and consistency

I was directly involved in key areas of the project, including workflow improvements and collaboration, design consistency, and design system development.

Design Consistency

Key improvements and integrations

Theme implementation

We’ve successfully integrated our new design system within Codex and implemented the theme for this product.

Updated navigation flow

One of the key areas that needed improvement was the navigation flow, browsing experience, and app shortcuts.

Implemented new features

In some areas, we’ve updated features to ensure user satisfaction and added new ones to improve the overall UX.

The overall outcomes of the project

30%

Faster article creation time

20+

People involved within the process

100%

Positive feedback from active users